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About the Brand
HeyKiddo
HeyKiddo is a parenting app designed to support families in nurturing their children's social, emotional, and mental well-being. Developed by psychologists, educators, and child development experts, HeyKiddo offers personalized, evidence-based tools to help parents navigate daily challenges and foster resilience in their children. The app provides daily bite-sized resources, mood and behavior tracking, and access to Mae, an AI-assisted sidekick that offers instant parenting advice. With a library of over 5,000 resources, HeyKiddo addresses issues such as emotional regulation, anxiety, bullying, and life transitions.
  • Woman-founded/led
HeyKiddo hero
Why we love them
We love HeyKiddo because they make the work of raising emotionally healthy kids feel a little more supported—and a lot more joyful. Built by a diverse team of experts, HeyKiddo offers parenting tools that feel truly inclusive, with resources that reflect families of all backgrounds, identities, and experiences. Beyond just helping families navigate big feelings and everyday challenges, HeyKiddo is deeply committed to creating a better world for our kids to grow up in. They advocate for environmental stewardship through mindful activities in the app and social content that encourages kids and parents to connect with and care for nature. They’re also not afraid to tackle big conversations, offering accessible guides on topics like climate change, cultural awareness, racial identity, and LGBTQIA+ inclusivity. On top of that, they also give back—partnering with schools and mental health providers to offer free access to families waiting for care. At the heart of it all, HeyKiddo reminds us that raising kind, confident kids isn’t just about solving problems—it’s about building stronger families and a more compassionate world.
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